Notice of privacy practices


We are Binx Health. Our full company name is Binx Health Limited, and our registered office is Derby Court, Epsom Square, White Horse Business Park, Trowbridge, England, BA14 0XG. Our company number is 05513139.

If you would like to contact us with a question about how we use your data, the quickest way to do this is by contacting our Privacy Contact, Marc Jones by email at privacy@mybinxhealth.com.


WHAT DATA DO WE COLLECT AND WHY?

1.     When you create an account with Binx. When you create an account with us, we collect your name, telephone number, email address and postal address, your date of birth and sex. We collect these details because we need them to setup your account and provide the services you have signed up to receive from us, and to ensure you receive testing guidance that is appropriate for your age and sex. Our lawful basis to handle your data is because it’s necessary for the contract between us.

2.     When you purchase a test from us. When you purchase a test from us,we will ask you to complete our online assessment process and if you do, we will send you a sample kit. We need to collect your sample in order to provide the testing services to you. Our lawful basis to handle your sample is because it is in the substantial public interest to protect public health. We’ll let you know the test results by your chosen communication method.

3.     When you attend a temporary sample collection centre. When you attend one of our temporary sample collection centres, we will usually collect your name, telephone number, email address and postal address, your date of birth and sex. We collect these details because we need them to setup your account and provide the services you have signed up to receive from us, and to ensure you receive testing guidance that is appropriate for your age and sex.

4.     When you contact us. When you contact us, we will usually collect yourname and contact details, because it’s in our legitimate interest to make sure we can properly respond to your query.

5.     When you receive our news updates. We will handle your personal information, (usually your name and email address) us to provide you with our news updates in line with any preferences you have told us about.

When we send you our news updates, we only do this when you have opted in and we rely on your consent to contact you.

You can unsubscribe from our updates at any time by clicking the unsubscribe link at the bottom of any of our emails, or by emailing privacy@mybinxhealth.com.

6.     Technical information when you use our website. When you consent, we collect information about how you use our website. We work with Google, Facebook and LinkedIn to help us with this. We use this information to improve our website and to better understand how people use it. More detail on the information we collect and how we do this is set out in our cookie policy.

7.     Marketing information when you use our website. When you consent, we collect information about how you use our website in order to provide you with tailored advertising. We work with one or more third party Advertising Technology Companies to either display advertising on our Website or to manage our advertising on other websites. Our ad network partners use cookies, pixels, and other ad-targeting technologies to collect information about your activities on our Website to provide you with targeted advertising based upon your interests. If you wish to not have this information used for the purpose of serving you targeted ads, you may opt out of interest-based advertising by using the Network Advertising Initiative opt-out tool. Please note that you will still see ads if you opt out. The ads will just not be as relevant to you.


WHO DO WE SHARE YOUR DATA WITH?

1.     To test your sample, the sample kit you send back will go straight to our third party testing lab. The lab will know your name and address but they are signed up to data protection contracts with us which require them to keep your data secure. If you test positive, our third party testing lab will report this to public health agencies as required by law.We do not share your identifiable test data related to your sample with anyone else.

2.     If you allow us to when you signed up, we carefully anonymise sample data and test results, and use this anonymised data for scientific research, working out population health trends and to improve our service. If you would like us to stop using your identifiable sample for research at any time, please get in touch. The quickest way to do this is by email to privacy@mybinxhealth.com.

3.     If you are part of a company wide or insurer backed testing scheme, then your test results may be shared with your employer or insurer. Whether or not this happens depends on the company buying the tests from us, but you will always be told what is happening to your test results before you take the test.

4.     We use other companies, including our group company Binx Health Inc in the United States, to help us with data storage, sample testing, customer service, website development, and security. Each of our subcontractors has signed up to data protection contracts with us, where they can only use the data they have access to in line with our instructions. To keep this notice as short as possible, we haven’t listed all of these companies here. But if you would like more detail, please contact us at privacy@mybinxhealth.com.


WHERE IS MY DATA STORED?

We store your data in the United States on our systems, and our testing lab partner is based in London, in the UK.

Whenever we transfer your personal information outside of the UK and the EU, we ensure it receives additional protection as required by law. To keep this privacy policy as short and easy to understand as possible, we haven’t set out the specific circumstances when each of these protection measures are used. You can contact us at privacy@mybinxhealth.com for more detail on this.


HOW LONG DO WE KEEP YOUR DATA FOR?

We will only retain your personal information for as long as we need it. Your data is usually deleted after your account has been inactive for one year, unless we are required to keep it for longer to comply with our legal, accounting or regulatory requirements.

Unless you have asked us not to when you signed up, we also carefully anonymise your personal data so that it can no longer be associated with you, and because this information is anonymised, we can use it indefinitely without notifying you. We use this anonymised information to improve our business, and we also sell it to other businesses to help keep our service as low priced as possible.


WHAT ARE MY RIGHTS UNDER DATA PROTECTION LAWS?

You have various other rights under applicable data protection laws, including the right to:

•           access your personal data (also known as a “subject access request”);

•           correct incomplete or inaccurate data we hold about you;

•           ask us to erase the personal data we hold about you;

•           ask us to restrict our handling of your personal data;

•           ask us to transfer your personal data to a third party; 

•           object to how we are using your personal data; and

•           withdraw your consent to us handling your personal data.

You also have the right to lodge a complaint with us or the Information Commissioner's Office, the supervisory authority for data protection issues in England and Wales. If you are based outside of England and Wales, you can find your relevant supervisory authority here.

Please keep in mind that privacy law is complicated, and these rights will not always be available to you all of the time.


QUESTIONS, COMMENTS AND MORE DETAIL

We’ve worked hard to create a notice that’s easy to read and clear. But if you feel that we have overlooked an important perspective or used language which you think we could improve, please let us know by email at privacy@mybinxhealth.com. Your feedback and suggestions on this notice are welcome.

This privacy policy was last updated on 22 May 2020.